enticement
🇺🇸
/ɪnˈtaɪsmənt/
🇬🇧
/ɪnˈtaɪsmənt/
A lure or reward used to persuade someone to do something.
The store used discounts as an enticement to attract more customers.
这家商店使用折扣作为诱惑,以吸引更多顾客。