marketability
🇺🇸
/ˌmɑːrkɪtəˈbɪləti/
🇬🇧
/ˌmɑːkɪtəˈbɪləti/
How well something can be sold or how attractive it is to people who might buy it.
The company improved the product's marketability by adding new features.
该公司通过增加新功能提高了产品的市场竞争力。