reappraisal
🇺🇸
/ˌriːəˈpreɪzl/
🇬🇧
/ˌriːəˈpreɪzl/
A new evaluation or assessment of something, often after a period of time has passed.
The company decided to do a reappraisal of their marketing strategy to better reach their target audience.
该公司决定重新评估他们的营销策略,以更好地触及他们的目标受众。