reappraisal
🇺🇸
/ˌriːəˈpreɪzl/
🇬🇧
/ˌriːəˈpreɪzl/
A new evaluation or assessment of something, often after a period of time has passed.
The company decided to do a reappraisal of their marketing strategy to better reach their target audience.
会社は、ターゲットオーディエンスにさらに到達するために、マーケティング戦略の再評価を行いました。