watchword
🇺🇸
/ˈwɑːtʃwɜːrd/
🇬🇧
/ˈwɒtʃwɜːd/
A guiding principle or slogan.
For the company, 'innovation' is a watchword that shapes their approach to new projects.
對於公司來說,'創新'是一個塑造他們對新項目方法的口號。