prospection
🇺🇸
/p'rəspekʃn/
🇬🇧
/p'rəspekʃn/
The search for natural resources like minerals, oil, or gas by studying the earth and rocks.
The team's prospection efforts led to the discovery of a valuable mineral deposit.
The act of finding new customers or clients for a business.
The sales team's prospection strategies helped secure new contracts for the company.